VETERINARY CLINICS
Pet Loss Aftercare
Help your customers through the hardest part of loving a pet.

Extend your care beyond the goodbye
Saying goodbye to a beloved pet is never easy. Not for your customers, or for your team. You provide care, compassion, and dignity at every stage.
But when the appointment ends, grief begins, and that’s where we can help.
Helping your customers through the grief that follows
Griefity offers gentle, ongoing pet loss support for your customers, without adding to your team’s workload.
Delivered via email and app, our service is designed to meet people in their grief, acknowledge the bond they shared, and offer small, meaningful ways to move forward.

HOW IT WORKS
Our Pet Loss Aftercare service:

Register your clinic with us
Tell us about your clinic via a quick form. We’ll confirm your plan and create your clinic’s branded support page in our app.
- No contracts, cancel any time
- 10 minute sign up
- Branded clinic page in-app


Start referring people
Simply enter their email into our referral form, or give them a link to your custom sign-up page.
- Less than 2 minutes
- Unlimited referrals
- No follow-up required from your team


We take care of the rest
Your customer receives a warm welcome, followed by ongoing support via email and app.
- Tailored pet loss support content and resources in our app
- Your customers now have unlimited free access to our paid level services

FOR YOUR TEAM
Pet loss support built for busy clinics

Meaningful support for your customers, without extra staff time
Our platform runs in the background, delivering thoughtful support automatically. Just refer people to us via email, and we take care of everything.

Increased trust and word-of-mouth referrals
Families remember how they were treated after a loss of a dear pet or companion animal. Showing that you care long-term strengthens your reputation and keeps you front-of-mind.

Provide modern, digital-first care
Griefity is designed for today’s families. It not only works on their phones, but more importantly on their schedule, and at their own pace.

Unlimited referrals for one monthly price
Refer an unlimited number of people to our service as part of your monthly subscription.

FOR YOUR CUSTOMERS
Our grief support app
People don’t always want to pick up a phone call. But they do check their apps and their inbox, looking for the right support at a time that suits them.
The Griefity app offers:
- A dedicated pet loss grief channel
- Tools for self care, managing overwhelming feelings, and daily updates
- Content and guidance developed with mental health professionals and input from thousands of grieving people
PREMIUM SERVICES INCLUDED
- 30 days of email support from a trained peer supporter
- One month of online counselling through our partners






YOUR BRAND IN-APP
Ongoing support, in your name
When someone signs up, they’re welcomed into a branded space within the Griefity app, created just for your business.
It’s a gentle extension of your care, carrying your name and identity into the weeks and months that follow a pet loss.
Families see that extra support is provided by their trusted vet clinic, which strengthens their connection with you and reinforces your ongoing role in their journey.
SIMPLE PRICING
Pay monthly, cancel any time
$50
per month
Number of people referred per month
Unlimited
Grief support app access
Unlimited
Pet Loss channel access
Unlimited
Welcome and onboarding emails
✅ Yes
Number of months access per user
Unlimited
Email outreach
✅ Yes
In-app landing page for your clinic
✅ Yes
Simple set-up for your team
✅ Yes
Metrics dashboard and customer feedback
✅ Yes
Pay online, cancel any time
Pricing is in AUD$ and is billed per month, per clinic location. Cancel any time to end services.
Make sure to check our Terms of Use and Privacy Policy.
Need something different? We’re keen to hear about it. Please contact us.
From our growing grief support community
Over 20,000 users worldwide

Pet Loss
“I have been distraught since the passing of my dear cat. This is helping me to find words and comfort to work through it.” – Derryn
“Just wanted to thank your team for providing this app to direct us through losing our elderly cat.” – Maris
“I am now learning what grief really looks like and all the things to expect, rather than always wondering if I am doing something wrong. It’s very reassuring.” – Debs
“Shelley has been a star, she always reads my messages and has encouraged me to focus on self care and anxiety management.” – Priyana
“I lost my gorgeous pup to a heart defect and it has thrown me completely. It’s difficult to discuss this with friends so I welcome the app community and resources.” – Neha
“Really appreciate your kind words. The emails are so helpful because I can read in my own time and come back to them over again.” – Susan
“I don’t use the app every day but I love that I can come back to it when I am going through an emotional time.” – Stevie
“A deeply lonely time but nice to see a pathway ahead and some tips for managing hard days.” – Alice
“Thank you for providing an understanding space that ‘gets it’ when it comes to the death of a fur baby.” – Grant
“I’m a bit anxious to talk about how much the loss of my lovely Golden Lab has affected our family. I’m afraid people won’t really understand. So the app reminders give us space for that. We’re actually not alone in feeling a deep loss. ” – Joy
“Helpful articles that I’ve shared with friends.” – Sam
“I always feel better after doing the journaling prompts. I’m not sure exactly why but I think just taking the time to think through and write with the prompts is beneficial.” – Maria
Your team provides compassionate care in the hardest moments.
Let us help you extend that support into the months that follow.
Ready to offer better Pet Loss Aftercare?
If you’re interested in finding out more, leave your details below and we will be in touch with you soon.
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Pet Loss Aftercare FAQ
Frequently asked questions – if you’d like to know more, or like to chat, please contact us: team@griefity.com.
We already offer pet loss grief support services. Can we use Griefity too?
Yes! Griefity Aftercare is a standalone service, so it can be used in conjunction with any other services you already offer. Using a simple link or QR code, you can connect customers to Griefity from your existing systems and services.
How do we refer people?
Simply enter their email into our referral form, or give them a link or QR code to your custom sign-up page. It takes less than one minute and there are no extra tasks or workload for your team. You can refer an unlimited number of people as part of your monthly plan.
What do our customers get as part of this service?
Pet Loss Support includes access to all the free in-app grief support services, free access to our paid services, and dedicated Pet Loss support team . This includes:
- All grief support resources, self care guides, daily prompts, and courses in our app
- Gentle welcome and onboarding emails
- Personalised seasonal email outreach
- One-on-one assistance with any questions
- Email peer support with trained grief supporters
- Connection to one month of free online counselling sessions
How does our brand appear?
You will have a dedicated page in our app that acknowledges your business. You can include your logo, any text content and additional imagery. Your brand is listed as the source of the referral, and acknowledged as covering the costs of access to Griefity’s premium services.
How much does it cost?
USD$50 per month. Refer unlimited people and cancel at any time.
What does our customer see? Can we get a demo or walkthrough of the service?
Yes! We’d love to show you through the service end-to-end. Email team@griefity.com to arrange a demo.
Do we need to train our staff or install software?
Not at all. Referrals are placed online in less than one minute, and can be done by anyone on your team.
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